It's easy to add one to your project, just drag the item you want into your current sequence, and, modify settings as you wish, here, I'm selecting this item, selecting a graphic takes you directly into the edit section of the essential graphics panel, and I can go in and modify many of these items.
The essential graphics panel offers you a wide range of prebuilt motion graphics templates, these are often referred to as MOGRTs, which I think is a weird name for a technology. For this tutorial, I am in the creating motion graphics sequence, and, I'm in the graphics workspace.